Top 5 Personal Finance Apps on iOS in Australia - Q1 2023

In the first quarter of 2023, the top 5 personal finance budgeting and planning apps on the iOS platform in Australia showed varied performance trends. Here’s a detailed look at their weekly downloads, revenue, and active users.

Buddy: Budget Planner App saw a significant increase in weekly downloads, peaking at 5.7K in mid-February. Revenue peaked at around $3.1K in early January, with a slight decline to approximately $1.5K by the end of March. Active users grew steadily from 3.3K at the end of December to about 5.7K by the end of March.

YNAB had a relatively stable performance with weekly revenue ranging between $1K and $2.8K, peaking in late December. Downloads saw a downward trend, starting at 1K at the end of December and dropping to around 400 by early March. Active users remained steady around the 2.5K mark throughout the quarter.

Wisr Today - Smarter Money experienced a peak in weekly revenue of approximately $2.8K in mid-January, but this gradually decreased to around $400 by the end of March. Downloads also showed a downward trend from about 1.9K in early January to just over 200 by the end of March.

Budget Planner App - Fleur had a peak in weekly downloads of nearly 1K in early January, but this number tapered off to around 600 by mid-March before rising again to approximately 900 by the end of the quarter. Revenue remained fairly consistent, fluctuating around the $600-$800 range. Active users increased from about 2K at the end of December to over 4K by the end of March.

WeMoney: Pay off debt faster showed a peak in weekly downloads at the beginning of January with 3.3K, which declined to approximately 1.2K by the end of March. Revenue saw a steady performance, with weekly figures hovering around the $600-$700 mark throughout the quarter.

These insights are based on data from Sensor Tower, which provides more detailed analytics and trends for these and other apps in the market.